To Die... Today arrived 7 bottle of James Bond rum to James Bond 007
Museum Nybro Sweden
In celebration of 'No Time To Die', Chris Blackwell Rum is delighted
to announce that it has partnered with the 007 film franchise.
Craig as James Bond shows us more details of his Jamaican home,
including Blackwell Rum.
book a tasting of Blackwell Rum, Dry Martini and Champagne Bollinger
in James Bond 007 Museum Nybro Sweden
James Bond in his Jamaican
home, with a bottle of Blackwell Run on the table. photo ©
Danjaq, Universal, MGM, United Artists
A bottle of Blackwell Black
& Gold Rum can be spotted in Bond's Jamaican house in a promotional
photo from the No
Time To Die set
- and we can now confirm that in the film James Bond drinks the rum
while talking to Nomi (Lashana Lynch).
Blackwell Rum is owned by Chris Blackwell, a legend
on Jamaica, best known for discovering Bob Marley and also the owner
of Ian Fleming's former residence GoldenEye,
now a holiday resort, where Fleming wrote the Bond novels. The same
location was also used for the No
Time To Die movie announcement in 2019.
Chris Blackwell worked on
the first James Bond movie Dr
as well as the latest film No
Time To Die:
"James Bond has been a big part of my life, from my childhood
lunches with Ian Fleming at GoldenEye to being a location scout on
the first movie, Dr.
It was a pleasure working alongside the No
Time To Die production
team in Jamaica providing our iconic rum for the set in James Bond's
house, which has made this very special relationship come full
circle. This is a rum that celebrates Jamaica, my friendships, and
also my family legacy."
The Fine Jamaican Rum is inspired by Chris Blackwell
family's time-honored recipe, and distilled and blended by J.Wray
and Nephew. This aged, rich and fragrant dark gold rum is filled
with the warmth and sensuality of Jamaica.
Feel the beat, drink the rhythm. “A Rum to savour, to share, to make time
fly, to make the sun shine, to make the best ideas flow. Rum – and
bass - as the very best way to end the day.” — Chris Blackwell,
Ian Fleming first discovered Jamaica
during a WWII mission in 1942. Four years later, he bought 15 acres
of under-developed tropical land and named it GoldenEye: the title
of the naval operation that first brought him to the island. He
resided at the property each winter for more than two decades and
wrote a new Bond novel each winter.
Today, the property is owned by
Chris Blackwell, the founder of Island Records. Blackwell’s history
with the property spans decades. In 1956, Fleming met Chris’ mother,
Blanche Blackwell, who lived next door. They became close friends
and Chris became a location scout in 1961 for Dr.
No on Fleming’s recommendation. Chris and his mother spent many
afternoons at GoldenEye enjoying lunch in Fleming’s sunken garden
and swimming in the crystalline lagoon.
Chris went on to purchase the Goldeneye
running it as a boutique resort where Fleming’s villa, with his
original writing desk, remains available for overnight stays. He
also created Blackwell Fine Jamaican Rum, inspired by his family’s
time-honoured recipe, filled with the warmth and sensuality of
Jamaica – “A rum that celebrates Jamaica, my friendships, and also
my family legacy”.
As EON Productions returned to
film once more in Jamaica for Bond 25, the relationship continued.
In No Time To Die, Blackwell
Fine Jamaican Rum can be seen in Bond’s beach front house where he
is enjoying retirement in Jamaica. A special limited edition 007 Blackwell
Fine Jamaican Rum has
been released in its honour, bringing the Bond / Blackwell
relationship full circle.